THE COLLECTIVE CONFERENCE: WHY EVERY BLOGGER NEEDS TO ATTEND
This past weekend, I've had the pleasure of attending a different kind of event. Thanks to my dear friend, @bylisalinh, I went to #TheCollectiveLA Conference at Wanderlust Hollywood. After going to this event, I HIGHLY RECOMMEND any blogger or aspiring blogger should attend because it is extremely beneficial!
"THE COLLECTIVE IS A CAREFULLY CURATED AND INTERACTIVE CONFERENCE DESIGNED TO HIGHLIGHT RENDS, INNOVATIONS, AND EXCITING HAPPENINGS IN FASHION, FOOD, AND TRAVEL."
I know I am primarily a fitness/style blogger, but the conference was still very helpful. Yes, I've been blogging for years, but there's always room to learn, evolve and establish your brand even more.
I have to admit, I was really out of my element when it came to this event just because I wasn’t necessarily a fashion, food & travel blogger. However, the information, insight & advice given at this conference has helped me think outside the box I've been in.
There were panels with bloggers, influencers and marketing professionals that answered every question we've been scratching our heads on for a while.
We all started our blogs with the intentions of expressing ourselves in the our most passionate interests. You can still be able to collaborate with other brands yet still try to share your brand.
A FEW THINGS I'VE LEARNED & THINGS I NEEDED REMINDING OF:
1. An average person's attention span is 8 seconds. To grab attention & keep the attention from a reader is truly critical for bloggers.
2. Bloggers are classified as entrepreneurs. It’s hard to stay consistent with your own operations at times, but YOU ARE YOUR OWN BOSS. This means you have to run your blog like it's your company.
4. Don't collaborate with brands and agree to do things that don't make you feel comfortable. In the end, this is YOUR BLOG & YOUR VOICE.
5. Be yourself & remember to have fun. Readers can tell if you're faking the funk. When you're having fun, your readers will enjoy the content you create.
For more information, visit THE COLLECTIVE